Outdoor advertising can trace its lineage back to the earliest civilizations. Thousands of years ago, the Egyptians employed a tall stone obelisk to publicize laws and treaties. While formats have certainly changed and as advertising ideas have evolved, outdoor is still here.
Discover the history about outdoor advertising, find out the truth about outdoor and learn about the different types of outdoor available.
The guiding principle of the CSOAA and its member companies and affiliates is to lead and unite a responsible outdoor advertising industry that is charged with serving the needs of advertisers, consumers, the public, and the governmental entities responsible for overseeing industry activities – and do it all in an ethical and professional manner.
The policy of the PSA Program is to coordinate the members of the CSOAA in order to allow various charities and civic organizations an opportunity to conduct a Public Service Announcement (PSA) campaign on outdoor advertising displays.
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